Zain Records

Sudan’s sound, tuned for the world.

A Sudanese creative enterprise and music label rooted in East African culture. Producing, managing, and amplifying artists who carry that culture into new territory

Music of The People, For The People Music of The People, For The People Music of The People, For The People
Music of The People, For The People Music of The People, For The People Music of The People, For The People

WHO WE ARE

Zain Records is a Sudanese creative enterprise and music label rooted in East African culture,

We produce Sudanese fusion music, blending traditional East African and Arab sounds with contemporary production, and we build the careers of the artists who make it.

Above everything else, we specialize in what makes us who we are

From the studio to the stage, we cover every layer :

music production, visual media, artist management, event production, and brand partnerships.

We bring Sudan to the world. We bring the world to Sudan.

What We Have Built

 

  • Founded in Khartoum in 2017. Operating from Cairo.
  • Two annual festivals — Summer5AM and Vibranium — landmarks in the Sudanese and East African music calendar.
  • 4 signed artists with audiences across East Africa and beyond.
  • IOM: Full audio-visual production of Sawa (“Together”) — a music and media campaign promoting community hygiene during the COVID-19 pandemic.
  • Zain Telecom & MTN: Up to 10 jingles and TVCs produced for both telecoms across multiple campaigns.
  • UNDP: Audio production for an advocacy campaign on International Children’s Day.
  • WD Alzain: 84,000 Facebook followers. One of Sudan’s most recognised voices in contemporary music.

Our Services

Creativity, Commitment, Culture

MUSIC PRODUCTION

We record, produce, and mix music built to travel.From concept to master,

we handle every stage of the process for our artists and for outside clients.

VISUAL MEDIA

Music videos, documentaries, and branded content.Our film team works with Sudan and Egypt’s most skilled young directors to give every artist a visual identity as strong as their sound.

TALENT MANAGEMENT

We build artists, not just careers.

We work with dedicated Sudanese and East African artists who use music to create real impact.

Once signed, artists receive studio access, professional management, and a role in our productions.

 Providing them with the space & facilities for their craft

Handling the logistical side of their profession

 Involving them in the production of the company’s projects

HIGHLIGHTS

Projects & Products

EVENT PRODUCTION

We build events that people remember.

We have produced major live events across Africa, including two annual festivals — Summer5AM and Vibranium — that are now landmarks in the Sudanese and East African music calendar.

OUR CONTRIBUTIONS

Music of The People, For The People

CLIENTS

PARTNERS

Bookings. Brand partnerships. Artist submissions. Get in touch.

Find Us

Cairo – Egypt

Call Us

+20 1093299389

 

Working Hours

Sun-Thu: 8 AM – 5 PM

Write To Us

coms@zainrecords.com